In sales and marketing, it’s used across the spectrum, from identifying business opportunities and segmenting customers to creating content and tailoring personalized promotional materials toward niche groups. Put simply this means working out what we still need to do for ourselves and what’s best left to machines.ĪI is quickly shifting from a cutting-edge IT application reserved for high-tech startups and large enterprises to an everyday tool that anyone can put to use. One thing that’s quickly becoming apparent is that the key to staying ahead of the curve lies in mastering the concept of AI delegation.
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